Matus Jewellery is one of the most sought-after wedding ring suppliers in Metro Manila and they came to us initially for Website Design and Development. They already had an existing website at that time, but after discussing with me their requirements, we ended up doing an overhaul of, not just their website, but their branding as well.
By the way, we love Matus! Our wedding rings are actually made by them, so I didn’t think twice when I was presented with the opportunity to work on their website.
Here are some of the pages from the full Brand Identity Guideline I made for them:
A Brand Identity Guideline is important in maintaining editorial consistency, and brand voice across all your content assets. This is essentially helpful for companies who are very particular about their brand identity, especially online where logos very accessible and are loosely used here and there by random people.
A full Brand Identity Guideline like this one comes with rules on how to or how not to use logos in third party content and other marketing purposes. It serves as a guide, and as a way also to protect your online brand identity. As you can see, it also comes with recommended color palettes.
Need a logo re-design and a brand identity guideline to go with it? Contact me for details.